The Dominican Republic’s Central Romana Company has named Jason Kycek as its new chief advertising and marketing officer for hospitality, tourism and actual property.
Within the new position, Kycek might be overseeing the company’s model, communication and advertising and marketing methods; he’ll proceed to function senior vice chairman of gross sales and advertising and marketing on the Casa de Campo Resort and Villas in La Romana.
“We are very pleased to appoint Jason to this esteemed position and welcome him to the C-Suite at the Central Romana Corporation,” stated Andres Pichardo, President of Casa de Campo Resort & Villas, in an announcement supplied to Caribbean Journal. “Jason’s exceptional achievements in driving profitability within Casa de Campo, and successfully leading the strategies for our brand positioning and revenue management, have earned him this esteemed title and we look forward to what Kycek will do next in this new role.”
Casa de Campo.
Kycek joined Casa de Campo in 2017, serving to to steer the corporate to consecutive record-breaking gross sales years.
He additionally helped usher in new choices to the resort just like the celebrated new Premier Membership and Suites at Casa de Campo, together with a high-tech new wellness middle.
We lately checked out the Premier Membership and referred to as it the Caribbean’s new must-visit resort.
Kycek additionally helped spearhead the creation of the Casa de Campo Wine and Meals Pageant, which simply accomplished its second version.
That’s together with strategic partnerships within the golf sector; the brand new Casa de Campo personal jet program, which permits visitors to fly personal by means of Wheels Up, Vista Jet/XO and Sentient Jet; and and including new occasions like Oktoberfest and Farmer’s Markets, amongst others.